Birthday Emails - Omnisend

Birthday Emails with Omnisend

Happy Birthday Email and Omnisend working together to deliver the complete Birthday Campaign.

Omnisend customers who launch their Birthday Club with Omnisend will receive an additional 100 credits to kick start the campaign!

Find out more

Launch a Birthday Campaign

Sending birthday emails to your customers is a great way to drive brand engagement and conversions, helping to increase customer lifetime value. It's also incredibly simple to implement and requires zero maintenance. Your Birthday Club will grow organically, allowing you to focus on other areas of the store.

Happy Birthday Email

Power your Birthday Club with Happy Birthday Email and Omnisend. Birthday Emails are one of the best marketing campaigns you can run. Don't just take our word for it, check out some of the incredible performance stats from Experian research on Birthday Emails.

  • 25 Million +

    We've sent a lot of Birthday Emails. Thousands of Shopify merchants run their Birthday Club using Happy Birthday Email.

  • 11.6%

    While most marketing messages see average conversion rates of 0.18%, birthday emails receive a whopping 11.6%

  • 342%

    Birthday emails generate 342% more revenue per email than your typical markering emails

Collect on the Order Status Page

Order Status Page Collection

Use Happy Birthday Email to collect birthdays on a dedicated landing page or on the Order Status Page after a customer places an order. It's one of the most affective ways to capture zero-party data!

Find out more about collecting Birthdays

Order Status Page Collection

Use Happy Birthday Email to collect birthdays on a dedicated landing page or on the Order Status Page after a customer places an order. It's one of the most affective ways to capture zero-party data!

Find out more about collecting Birthdays

Integrate with Omnisend

Once you've started to capture your customers Birthdays you can send them into your Omnisend account. There's a simple 2 step API integration that is simple to implement and takes just a few minutes to setup.

Send with Omnisend

Create a Birthday Flow

Once the apps are integrated you can create beautiful email flows in your Omnisend account to surprise and delight your customers with a unique discount code on their Birthday. You can also implement a follow up email to drive conversions and encourage your customers to make the most of their discount.

How to setup a Birthday Flow In Omnisend

Create a Birthday Flow

Once the apps are integrated you can create beautiful email flows in your Omnisend account to surprise and delight your customers with a unique discount code on their Birthday. You can also implement a follow up email to drive conversions and encourage your customers to make the most of their discount.

How to setup a Birthday Flow In Omnisend

Best Practice Tips to Optimise Your Birthday Club

We've put together some best practice tips you should use when launching your Birthday Club.

Personalisation

A Birthday Email is the right message at the right time, so make sure you make your customers feel special with a personalised message. Include your customers name in the subject line and body of the email.

Unique Discount

Each code should be unique for that customer, be one time use and be extra special. This is a once a year celebration so show that customer what they mean to you!

Follow Up!

Birthdays can be a very busy day and they will be inundated with messages. Follow up with your offer to encourage them to use their birthday discount

Launch your Birthday Club today with Happy Birthday Email. Once installed contact us to claim your Omnisend promotional 100 credits

Launch your Birthday Club for FREE