Happy Birthday Messages from your Shopify store

Happy Birthday

Surprise and delight your customers with a birthday message.

Start a Birthday Club

Key Features & Benefits

Build a loyal following

Brands develop a loyal following by engaging with their customers on a personal level. One of the best ways to achieve this is by sending a birthday message to customers on their birthday.

Install

Build a loyal following

Brands develop a loyal following by engaging with their customers on a personal level. One of the best ways to achieve this is by sending a birthday message to customers on their birthday.

Install

Surprise and delight

Put a smile on your customers face by sending them a unique discount code and personalised message on their birthday.

Install

Surprise and delight

Put a smile on your customers face by sending them a unique discount code and personalised message on their birthday.

Install

Drive repeat business

Re-engage with past customers and encourage them to come back to the store and buy again. Birthday messages are a ‘right time, right place’ marketing activity that return extremely high response rates. Re-engaging past customers with a birthday message is a great way to bring them back to your store. 

Install

Drive repeat business

Re-engage with past customers and encourage them to come back to the store and buy again. Birthday messages are a ‘right time, right place’ marketing activity that return extremely high response rates. Re-engaging past customers with a birthday message is a great way to bring them back to your store. 

Install

All Features

Happy Birthday is a fully featured birthday campaign app

Customer Reviews

Hear what our Merchants have to say

Merchants who send Birthday Emails are seeing incredible results from the campaign, don't take our word for it, just take a look at how happy our Merchants are:

"We used this app as a way to engage and thank our customers. It has major value added and helps create a sense of appreciation among customers. The team has been super responsive to any questions and suggestions we've had!"

Belles and Whistles Boutique
Read more reviews

Case Studies

Find out how Blenders Eyewear used Happy Birthday Email to build a Birthday Club that allowed them to connect with their customers and build brand loyalty. 

Read more More case studies

Find out how Blenders Eyewear used Happy Birthday Email to build a Birthday Club that allowed them to connect with their customers and build brand loyalty. 

Read more More case studies

Performance

Birthday email campaigns are one of the highest performing, due to their timing and message.

Pricing

Base Plan

$10

/month

    Up to 1000 birthdays

Growth Plan

$20

/month

    Up to 5000 birthdays

Established Plan

$40

/month

    Up to 15000 birthdays

Custom Plans From

$50

/month

    Over 15000 birthdays

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Book A Demo

Want to find out more, learn how to grow your Birthday Club or just speak to one of us about your store? Feel free to book a one-to-one appointment and we can discuss it together.

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Support & FAQs

What results can I expect from my Happy Birthday email campaign?

We see some fantastic performance stats from our Merchant stores with some seeing up to 10% conversion rates when using our birthday email campaign.

On average we see the following stats:

Data capture rate on the Order Status Page once an order has been placed:  36%

*Email open rate: 65%
Click through rate:  10%
Conversion rate:  average 4%

The above stats are based on merchants using our system to send out the Birthday Emails and using our automatically generated discounts.

* Numbers accurate as of 6/12/2019

What happens when I reach the limit of my current plan?

When you are within 5% of your plan's customer birthday storage limit, we will notify you by email that you need to upgrade to the next available plan.

There is a short grace period should you exceed the customer birthday storage limit for your existing plan, so we would recommend that you try and upgrade as soon as you can after receiving our upgrade emails.

Please add support@happybirthday.unionworks.co.uk to your contacts so that this notification does not get lost.

Can I send birthday emails from my email service provider?

We integrate with MailChimp, Klaviyo, Omnisend & SMSBump. Therefore if you use one of these platforms, you will be able to send the customer's date of birth and their unique discount code to your ESP.

Can I collect birthdays of customers who haven't purchased?

You can collect birthdays on the order status page, a dedicated landing page, Shopify POS, data import or use our integration with Privy pop-ups!

Integrations

Ready to start your Birthday Club?

Install now and have your birthday campaign setup within 5 minutes! Start your 30 day free trial today to see how your customers respond to your Birthday Club...what have you got to lose?